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All 50 States

Washington

3109 M Street, NW
Suite 200
Washington, DC 20007
202-244-1596

San Francisco

505 14th Street
Suite 900
Oakland, CA 94612
925-464-1221

Denver

2301 Blake Street
Denver, CO 80205
303-309-0379

Boston

36 Washington Street
Suite 345
Wellesley Hills, MA 02481
617-982-0114

Chicago

203 N Lasalle
2100
Chicago, IL 60601
312-858-8484

Project Overview

For nearly a decade, D.C. United had been searching for a new, soccer-specific venue it could call home. After two failed attempts and several false starts spanning nearly a decade, a new front office and management team knew it had to deliver for its fans. A new site, Buzzard Point, situated near Nationals Ballpark along the banks of the Anacostia River in an underutilized industrial area was selected.

The project faced major challenges because of concerns over the use of taxpayer funds and the mix of public and private land, which required multiple land swaps in order to complete the transaction.

The Goals

  • To gain legislative and community support and approvals for a new $300M soccer specific stadium in Washington, D.C.

The Strategy

To create the largest advocacy coalition, UniteDC, ever created in Washington, D.C. for a sports-related cause. This goal included the dual purpose of making the campaign about much more than a stadium, but also about the diverse cultures that supported D.C. United and soccer in the District.

The Highlights

  • Over 80,000 emails to D.C. Councilmembers over a six-month period from supporters
  • Over 5,750 “Likes” to the UniteDC Facebook page and 600 Twitter Followers in a three-month
    period
  • Over 10,000 supporters joined UniteDC through our NationBuilder advocacy and engagement module
  • Over 500 supporters attended four Council public hearings with over 150 providing public testimony

Testimonial

A sports entertainment complex that is now going to exist on Buzzard Point is going to ratchet up the world-classness of this city, and we owe a lot of thanks to Five Corners for that.

Tom Hunt President, D.C. United
D.C. United stadium rendering

The Outcome

Five Corners was able to garner enough support to convince elected officials to approve plans for a 20,000 seat Major League Soccer stadium for the D.C. United franchise. On December 17, 2014, the Washington, D.C. Council voted unanimously to approve the legislation and it was signed into law by Mayor Gray on December 30, 2014. The stadium is expected to be ready for the 2017 season.